Blog
Trends, case studies and practical guides on AR, VR and immersive experiences for retail, industry and marketing.
Beyond the Main Stage: How AR & VR Are Redefining the Festival Experience
Augmented reality (AR) and virtual reality (VR) have been flirting with live music for a decade; in 2025 they’re finally headlining. 5G networks, cheaper head-worn displays and game-engine workflows mean immersive tech can now scale to tens of thousands of concurrent users—or millions online—without losing the magic.
The Immersive Revolution: Why AR and VR Will Dominate Marketing Campaigns Over the Next 5 Years
In the rapidly evolving landscape of digital marketing, a new frontier is emerging that promises to revolutionise how brands...
How to Implement a Good XR Experience Roadmap in a Hotel or Tourist Resort
Extended Reality (XR) has a very clear emotional aspect. Leisure activities that include it elevate their category to a much more...
Visualife AR sponsor IAB Day 2024 in Bogotá, Colombia
We are delighted to announce the participation of Visualife AR as a sponsor of IAB Day 2024 in Bogotá, Colombia! We have developed an...
LOEWE PERFUMES. How to trust Augmented Reality to generate more customer engagement
The perfumery vertical of the LOEWE brand trusted us to create a greater bond with its fans and customers.
Augmented Reality in the Beauty Industry
In a world where image and self-expression play a crucial role, the beauty industry constantly seeks ways to offer more engaging and persona
Leveraging Virtual Experiences for Product Promotion at Trade Fairs
In the competitive world of trade shows, standing out is crucial for success.
Gamification of AR Experiences to Drive Foot Traffic to Retail Stores
The shopping experience is transforming; the key lies in innovation and interactivity. This is where augmented reality technology