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Beauty and personal care sector

What do we achieve with XR?

Beauty and personal care

INCREASE ENGAGEMENT

A common challenge brands face is breaking away from traditional marketing campaign models.

STAND OUT FROM COMPETITORS

The need for distinctive experiences in a saturated market is more crucial than ever.

IMPROVE COMMUNICATION

With intelligent packaging we expand product information and explain how to use it more clearly.

Visualife helps brands not only address the current challenges and needs of their audiences, but also anticipate future trends.

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AR TO INCREASE PRODUCT INTERACTION

Through AR, Loewe Perfumes stood out from the competition and made a powerful impact on its customers. By scanning the packaging, products came to life, giving brand consumers an immersive experience even before unboxing.

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XR marketing campaigns

Beauty and personal care sector

AR FOR EVENTS AND PRESENTATIONS

Tempting Professional used AR to deliver an immersive, special experience at one of its client events. AR technology allowed them to communicate the brand philosophy effectively, using videos, quizzes, 3D models and additional information. Thanks to this they maintained a high level of interest throughout the event.

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Product personalisation with video messages

Case applicable to the beauty and personal care sector

AR FOR PACKAGING PERSONALISATION IN E-COMMERCE

During its Christmas campaign, Pernod Ricard created a limited-edition packaging to which a personalised video message with an AR effect could be added for the gift recipient. A very simple action for the user to create, yet highly effective and unique in the market.

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3D models

See how we can display 3D models in a real environment and deliver extra information in a different, innovative way

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Visualife: from inspiration to success in every project

It was fantastic working with professionals who were so collaborative and solution-oriented, completely open to offering us solutions for every need and very agile both in communication and in execution. The result exceeded our expectations.

Victoria Noya - Commercial Director TEMPTING Iberia

We Are Your Digital Coach

We are here to guide you through the world of immersive technologies, always watching how they evolve.

We act as a true Immersive Technology Coach. We support you through every phase of the project: we take your briefing, analyse the options, propose solutions and implement them. We act as a marketing agency and, at the same time, as a technology consultancy.

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